The Story Behind One For The Troops

ONE FOR THE TROOPS was inspired by our friend and brother, a captain in the United States Marine Corps, who has served third combat tours in support of Operation Enduring Freedom/Operation Iraqi Freedom.

Ever since his first deployment there has been a tremendous outpouring of support among family, friends, colleagues and acquaintances for our brother and his fellow marines. Before deploying in spring of 2008, we asked him again how we could help and he recommended we think beyond sending him care packages and instead focus our energy on supporting veterans and their families.

The clear choice for a charity partner was Iraq and Afghanistan Veterans of America (IAVA), the first and largest nonprofit, non-partisan organization dedicated to supporting our veterans. IAVA’s mission is to improve the lives of Iraq and Afghanistan veterans and their families.

To raise funds we quickly focused on the beloved military-issue “helmet bag” our brother had given us over the holidays. With two large front pockets and a padded interior the ONE FOR THE TROOPS helmet bag is great for gym clothes, groceries, laptops, beach towels….you name it. This custom bag is one way we can support our troops and raise awareness of the problems that our veterans are experiencing today.

By purchasing a bag you are helping support veterans and their families through Iraq and Afghanistan Veterans of America. IAVA tackles important issues such as: post-traumatic stress disorder, veteran unemployment, traumatic brain injury and veteran education.

Clearly, the men and women who have served our country deserve our support. Thank you for helping us and IAVA.